Internet Marketing Rule #7

It’s all about Engagement.

Lots of southern Oregon businesses are trying to grow their sales through use of social media.  I mean why not?  It is FREE after all.

And there is the rub.  If social media is the silver bullet for all businesses, why is it free?  A big part of the reason that Facebook, Twitter, Pinterest, etc. are all free to you, is that they require a lot of work.  Sweat equity replaces cash for the most part in this medium.

So you need to be careful.

  • Where should you spend your time?
  • What sites should you join, and which ones should you get in deep with?
  • What are the downsides to the various social media platforms that you should wary of?
  • What are the best strategies for your business on these sites?
  • How do you best tie them to your own website?
  • What is this “engagement” thing and how do I know if I’m doing it well?
Marketing Blacksmith – the internet advertising team here at Southern Oregon Media Group – can help you with answers to all of these questions.  All of the other ones you have too.  Don’t feel like you have to invent the wheel.  Our team of experienced social media professionals – and really cool tools – can easily get your business up to speed in this lane of the information super highway.
And, as always, the advice is free.  Simply give us a call and fire away with your questions.
Greg Thompson
Digital Manager

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