Make it a value based decision and you will be successful! What if I told you could reach everyone that drives down Main Street on a Friday afternoon with your message for $50? That’s sounds pretty good, doesn’t it? Yes it does! I’ll take it! Wait a minute… How many people drive down Main Street on a [...]
Coke, Pepsi & McDonalds’s do it Yes, they do. What is it that they do? They advertise all of time! Why? Because now they can maintain the celebrity status that they’ve taken decades to build. They’ve weathered lawsuits over hot coffee; they have nutritionists telling us that we are unhealthy because of these products. But [...]
ALMOST FREE….. I heard that a lot in Mexico several years ago, even the signs on the docks for fishing charters or para-sailing said “almost free”. Maybe because I’m always a little suspicious of a really great deal…too good to be true …is most often true in the sense that what you get is what [...]
