Take a look at the following video developed by the Newspaper Association of America. It shows just how far the typical “newspaper” reader has come in the last 15 years. News was clearly one of the first industries to be altered by the internet and it is amazing how far we’ve come in response to [...]
You see them in the hands of so many of your customers. You probably have one yourself. You use it all the time – and probably not just to play Doodle Jump. If you own a business in Jackson County, you probably DON’T yet reach out to your customers via these incredible devices – even [...]
Your customers are social media addicts. The majority of us are involved with at least one social media site. In fact a recent study by comScore said that 43% of the adults in the US were on a social media site yesterday! Yes this includes us here in sleepy little Medford. Tap into this new [...]
Have you ever wished you knew what customers were saying about your business? What about the competition? Ever wonder what your customers think about your service or how they feel about specific products? Would you like to respond to misconceptions customers may have about your business? These are all valid concerns for business decision makers. [...]
The business world is constantly evolving as competition gets tougher and small business owners have to be more progressive than ever before just to keep up with the competition. One of the best ways for your business to move forward no matter the size and increase revenue is by having a professional website. A custom [...]
The answer is, to Like. Your website and social media dashboards are, or should be, another “store front” to your business. The ultimate goal is to direct all traffic to your website through social media while impressing current and potential customers along the way. According to Webster’s Dictionary, Social Media is: forms of electronic communication [...]
Southern Oregon Media Group – “Online Boot Camp” I recently returned from an “Online Boot Camp” training session in New York where we discussed things like Website Development, Search Engine Marketing (SEM), Social Marketing, Mobile Marketing, Search Engine Optimization (SEO) and Google AdWords, all of which we offer at the Southern Oregon Media Group. Google [...]
Over coffee recently, I was talking to a good friend about facebook. I mentioned that I had joined in November 2007, and it was so entrenched in my life that I couldn’t imagine not checking in to see what’s what at least once a day. “Four years? You’ve been on facebook four YEARS?” That was [...]
Search Engine Optimization = SEO. It is the process of improving the volume and quality of traffic to your website from search engines like Google, Yahoo & Bing via ‘organic’ search. SEO Drives 75% of all search traffic (source: SEMPO). There are 100’s of factors involved. It can be complicated and confusing and is always [...]
It’s become the ubiquitous tag line in 2011. ”Like Us on Facebook & Follow Us on Twitter.” How many times have you read, heard, seen this one? Has it EVER convinced you to do what it TELLS you to do? Nope? Me either. Do you see why yet? If not, [...]
